The marriage industry in the United States is the service provider and goods for marriage in the US, as a whole. Every year in the United States, there are about 2.5 million marriages. The US wedding industry is estimated to be worth $ 53.4 billion in 2013. The following provides a sociological picture of how the wedding industry functions in the United States, the cultural and social elements of the event and how it has become the economic giant seen today. This article will also discuss elements of the wedding process that generate huge revenues for many big companies every year. These include clothing, flowers, music and many other elements that are part of ceremonies, receptions, honeymoon, and bachelor and bachelor parties.
Video Wedding industry in the United States
Histori
The wedding industry is a modern phenomenon.
The marriage industry changed and evolved into the capitalist industry that we know today between the 1920s and 1950s, and many American practices that are now considered traditionally developed during this time by advertisements and promotions from major retailers, jewelers, caterers, and many other companies..
In the 1960s and 1970s brides began to deviate from the original wedding plans, and moved out of weddings. It developed the idea of ​​"destination marriage," and is still very popular today.
Maps Wedding industry in the United States
Overall cost
By 2012, the average cost of the wedding, including ceremonies and receptions, but not the honeymoon, in the United States, is around US $ 18,000 per wedding, according to a large survey on the online wedding website. Half of the people in the survey paid more than the median, and half of the people paid less. Regional differences are significant, with Manhattan residents paying more than three times the median, while Alaskans spend less than half of it. Additionally, surveys may overestimate regular costs due to a biased sample population. The financial planning website valuepenguin.com uses data from various marriage websites to conduct research on the most expensive wedding by the state where the wedding is held. In particular, average Manhattan marriages are estimated to cost $ 88,176, while Mississippi weddings are estimated to cost $ 12,769. They find the most expensive part of the wedding to be a reception, followed by engagement rings, wedding bands, photographers, and ceremonial sites, in that order. By 2017, the average cost of marriage in the United States, excluding honeymoon, is $ 33,391 - an overall decrease compared to studies conducted in previous years. According to the researchers, this cost reduction is likely due to a decrease in formal marriage or black tie, and an increase in "non-traditional locations".
The reported reported wider cost in this survey is significantly higher, with an average of more than US $ 28,000. Most people in this survey spent at least $ 10,000 less than the median amount. The difference of $ 10,000 per marriage is because of the very high spending by a very small number of very rich couples - couples tend to pay for more services from the wedding industry. The average cost is useful for professionals and salespeople in the wedding industry, because it helps them understand the budgets of the people who spend the most money, rather than for the average person. It may also encourage excessive spending by their clients, since they can point to a higher average as an "average" cost, although much higher than most couples actually spend. According to research conducted throughout the UK that is often linked back to the trend of US marriage, the cost of marriage is often significantly higher due to the wedding industry itself. Their research found that DJs, photographers, and florists routinely charge more for wedding-related services than parties of the same size.
Wedding insurance
Couples can purchase marriage insurance to cover unexpected financial loss related to their marriage, such as loss or damage to a wedding dress or tuxedo. Other things potentially covered by marriage insurance include loss of savings as a result of vendor bankruptcy, cancellation due to illness, injury, military service or extreme weather and third party liability or alcohol claims. depending on the required cover level. Couples problems know about before taking policy is not covered and almost all insurance companies will not cover the cancellation caused by "cold feet". Currently, only one company does it and can only be purchased by the person who finances the marriage, not the Bride, and only applies if the marriage is canceled more than 180 days in advance. Wedding insurance is becoming increasingly popular in other countries, including Australia, New Zealand and the UK. English is very different from some big name providers.
Cost by area
Single and single parties
The cost of bachelor and bachelor parties depends on what the party needs. If a party is held in someone's home, then the cost may be no more than any other dinner party. A multi-day event held out of town, however, can cost hundreds or even thousands of dollars per person, like any other holiday trip.
Wedding ceremony
This money can be used for things like rent a place, flowers and other decorations, ceremony attendants, wedding planners, and invitations to the event, as well as music played before and during the ceremony.
For wedding invitations, couples spend on average, about US $ 848, which includes the cost of stationery accessories ($ 188) and printed, pre-made invitations or reply cards ($ 659).
The band or the mating singer may cost at least $ 1,000 depending on who is doing, and this fee can be for the ceremony or reception. A professional wedding planner can charge around US $ 25 per hour or a total of $ 3,000.
Clothing and accessories
Clothing
In the United States in 2013, the average wedding dress costs US $ 1,211.
Television series such as TLC's "Say Yes to The Dress" featuring bridal boutiques, Kleinfeld's, show the workings of the wedding dress industry. The bridal gown industry mainly relies on bridal magazines for advertising.
As for the groom, the cost of clothing and accessories is much less than the bride, with an average cost of about $ 313.
Jewelry and wedding rings
Since the early 1930s, when the diamond company DeBeers embarked on some of the earliest marketing campaigns for diamond rings, the wedding ring has been closely linked to a long and successful marriage. In 2006, many couples spent more than $ 2,000 for her wedding band and hers. In 2008, despite the start of the recession, the price spent on the average engagement ring increased to $ 5,861. In 2012, Americans spend about $ 7 billion on diamond rings. The bride can also spend several hundred dollars for a necklace or other jewelry to wear with her wedding dress. Even in times of economic hardship, couples rarely skimp on jewelry. This increases sales for the jewelry industry because wedding jewelry is part of a larger industry.
Wedding accessories
There are other accessories such as "something old", centerpieces, dÃÆ' Â © cor, garlands, wedding veils, garter, and pair of toaster glasses are often purchased before the wedding day.
Wedding reception
The size and grandeur of a wedding reception can be an indicator of the couples' social status or what they want to portray. The number of guests, the quality of food and drinks, the location, and who plays music can all symbolize the wealth and approximate status of the newlyweds. Reception can be an opportunity to show off wealth and impress guests (friends and family). This can cause couples and/or parents to spend large sums of money and even put themselves in debt to pay for marriage. Celebrities like Donald Trump and his wife Melania Knauss spend an estimated amount of US $ 1 million for their marriage. The reception comprises of 400 guests, accompanied by a full orchestra, and is served by chef Jean-Georges Vongerichten. But this is nothing compared to the marriage of Liza Minnelli and David Gest which is estimated at 3.5 million dollars, and then the couple divorce next year.
About 28 percent of the wedding budget is spent on the reception, which makes it the most expensive part of the wedding.
Honeymoon
The honeymoon industry is an industry worth 12 billion US dollars every year. On average, about 10 percent of the new wedding book voyage as their honeymoon trip; 37 percent travel to domestic locations, while 63 percent go abroad; Lastly, 40 percent stay at the resort, while 27 percent stay in large hotels, while 10 percent look to small hotels.
Recreational activities
In addition to romance, couples often choose to engage in outdoor activities to enhance their honeymoon experience. The top five activities are listed below:
Visiting new venues for sightseeing, restaurants, entertainment, and nightlife - 75%
Beaches and lakes - 45%
Casino - 20%
Cruise Ship - 15% | Golf/Sport Holiday - 10
Wedding Journalism
Marriage magazines, wedding blogs, and their associated social media accounts (such as Instagram, Facebook, Pinterest, and Snapchat) play an important role in the wedding industry. They showcase and encourage current trends, and serve as a useful way for couples to find vendors and ideas.
Wedding Magazine
- Brides
- Martha Stewart Weddings
References
Source of the article : Wikipedia
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